Small business growth and leadership take more than passion - they require persistence, adaptability and purpose. As Sparrowly Group enters its ninth year, Managing Director Giovanna Lever shares eight key lessons from building a thriving consultancy from the ground up, offering inspiration and practical advice for current and aspiring business owners across Australia.

“Going out at night”…this phrase can conjure up different images and perceptions. Typically these words more times than not are correlated with images usually involving dining, drinking and perhaps performances. The phrase “Going out at night” however, when linked to the night time economy extends way beyond just the ‘having fun’ sector. Sparrowly Group’s Justine Sinclair explains how to support vibrant communities by reimagining the night time economy.

The formalisation of data and algorithms has recently been the purview of computer science. And of course, the application of data and algorithms, in particular from the tech sector, has become essential to how we solve problems in our daily lives. We use data and algorithms to help us decide what movie to watch, or how to get directions in an unfamiliar city. But are there limits to the problems we can solve and decisions we can make by simply throwing an algorithm at a bunch of data? Sparrowly Group’s Ben Lever explores this.

As human-like and amazing as it is, is ChatGPT just another techno fad that will follow the same fate as the likes of Google Wave or Clubhouse? Or is it the beginning of a completely new paradigm in everyday life – a disruption akin to the launch of the iPhone? Sparrowly Group’s Ben Lever explores where the opportunities lie.

Program evaluation is a crucial component of many government interventions, initially designed as pilot programs. Evaluating the successes and failures of a pilot enables highly informed decisions to be made about the program, whether it continues and scales up or not. What do you need to consider to ensure program evaluation is truly objective? Sparrowly Group’s Federico Moreno explains.

In a world that thrives with human connection, why do we design our houses to live at the back of them? As we look towards optimising the natural assets of our towns and cities and building better public spaces to connect for residents and visitors, how can we take that same energy and better connect the streets we live in? Sparrowly Group’s Giovanna Lever provides solutions to connecting communities closer to home.

The recent rise of chat-based AI assistants, such as ChatGPT, has sparked a lot of discussion about their potential impact on knowledge workers. If you’re a knowledge worker and you’re still not convinced, read on…

Lost your mojo? Giovanna Lever shares her approach to finding it and your joy in life and work.

According to the 2022 National Wine Conference, no and low alcohol wines are here to stay - Giovanna Lever of Sparrowly Group shares her three asks to the industry in support of the development of this high yielding category.

Sparrowly Group Owner and Managing Director, Giovanna Lever shares her strategies on how she maintains a positive mindset for business and personal success.

Sparrowly Group’s Jackie Hicks returned to international travel and shares some of her insights from travelling amongst this new normal and living with COVID-19.

Our future workforce is staring at an uncertain future in the face of global crises. To adequately prepare young people, it requires new levels of collaboration between students, parents, schools and industry. We need to work together to advocate for new ways of supporting the education-to-workforce transition.

Sparrowly Group’s Managing Director Giovanna Lever shares her thoughts on ‘The Great Resignation’, commenting on the counterargument which focusses on a realignment of work/life balancing and providing inclusive, flexible workplaces.

Sparrowly Group’s Federico Moreno writes about navigating the university to work transition and joining the workforce in a lockdown. He shares advice for people who are starting a new job or getting their first job.

Your business accountant is a critical partner in running a successful business. Sparrowly Group invited Select Accounting to share insights into what makes a good accountant.

Sparrowly Group’s Jackie Hicks and Avril Dunn share their top five practical marketing tips for businesses and how important it is to do it right to build customer relationships.

This white paper on career pathways for the workforce for the future starts a meaningful and constructive discussion that is pegged to grow. It considers some of the current challenges alongside the growing opportunity to rebuild meaningful and impactful systems whereby we, as a society, can more effectively support young people and create a better workforce for the future.

According to The Salesforce State of Service Third Edition report, 47% of customers say they’ll stop buying from a company if they have a subpar experience. The number one reason customers leave or don’t return is that they feel undervalued. Sparrowly Group’s Avril Dunn explores this further.