Search our insights, learnings and perspectives across our impact areas.
Culture - more than dinners and ping pong
Workplace culture and leadership go far beyond perks and social events. Sparrowly Group’s Managing Director, Giovanna Lever, shares her practical approach to building a supportive, collaborative environment where people thrive - proving that true culture is created through care, trust and everyday actions, not just team lunches or offsites.
Customer Voices Matter - A Guide to Feedback Mastery
Customer feedback and experience management are powerful tools for business growth - if you know how to use them. Sparrowly Group's Giovanna Lever explores how to embrace feedback with confidence, turn insights into action, and strengthen relationships that drive loyalty, satisfaction and long-term success across your customers and your business.
The Communication Dance
Team communication and leadership play a defining role in performance, culture and connection. Sparrowly Group’s Giovanna Lever explores how refining the way we listen, respond and collaborate can transform team dynamics, strengthen trust and keep everyone performing at their best, even when communication feels like the hardest dance to master.
Data and algorithms - how far can it take us?
The formalisation of data and algorithms has recently been the purview of computer science. And of course, the application of data and algorithms, in particular from the tech sector, has become essential to how we solve problems in our daily lives. We use data and algorithms to help us decide what movie to watch, or how to get directions in an unfamiliar city. But are there limits to the problems we can solve and decisions we can make by simply throwing an algorithm at a bunch of data? Sparrowly Group’s Ben Lever explores this.
The impact of AI for the knowledge economy
The recent rise of chat-based AI assistants, such as ChatGPT, has sparked a lot of discussion about their potential impact on knowledge workers. If you’re a knowledge worker and you’re still not convinced, read on…
Adapt your business by adopting the 5% rule
Sparrowly Group’s Managing Director, Giovanna Lever shares how she has continued to apply the 5% to the business and in life, and how it has helped maintain focus as the world adapts to a new normal.
The Funnel Marketing Trap
While many businesses are adopting funnel and automated marketing programs, what happens when there is a mismatch with customer experience?
Dear Small Business Owner...
Giovanna Lever’s personal letter to small business owners. She has helped many small to medium sized businesses become profitable, retain happy customers/clients and scale successfully.
Goal setting for every age
Now that the New Year hype is over and the pressure for new starts is off, let’s get real about creating goals and bring it back to basics. Giovanna Lever has mentored hundreds of individuals in her career from school leavers to senior managers and small business owners.
“I’m sorry”…learnings from a ten year old
Why do adults struggle to say those two powerful words - I'm sorry? Giovanna Lever reflects on key learnings from her ten year old for the work place.
Creating a culture of trust
Giovanna Lever shares why is it so important to create a culture of trust?
Active Breaks – The Secret to Productivity
It is so important for people to take breaks in their daily life to remain productive. Hear how this has had an incredible impact on Giovanna Lever with her business, Sparrowly Group.
Name it to Tame it
Fear is inevitable at some point in our lives. Hear what our guest blogger Jane Faulkner has to say about fear and ways to overcome it for your small business operations
Collaboration is King…Lessons learnt from a series collaborator
Are you doing collaboration effectively? Hear what Giovanna Lever has to say about effective traits to consider when collaborating in small business.

